What is 3D Architectural Visualization (Archviz)
3D architectural visualization or rendering has become an essential part of the architecture and design field. Before we move forward to discuss some of the benefits of the 3D visualization, we should take some time to understand what 3D visualization is all about, and what is its relationship like with Architecture?
3D visualization is used to create an image to explain ideas that couldn’t be explained through 2D images. With 3D rendering, we create exact plans and elevate the architectural pieces to the next level. The technique of 3D modeling and visualization are also utilized in other fields to make game assets and animation.
The reason why 3D visualization plays such a vital role in the architectural and design industry is clear – people basically are just drawn to see things visually. People are also more willing to spend more on things that they can see it first-hand.
Benefits of 3D Architectural Rendering
- Explain ideas in a better way
3D renderings offer a picture where you can make meaningful discussions based on the number of details shown in just a single picture. Meaningful engagements can also arise (even with an audience who have no prior knowledge) with the help of 3D renders, as 3D renderings are already self-explanatory with a clear visual containing high-quality details to communicate.
- Cost efficient
With the development of technology and varying eras, 3D rendering has now become more available with a reasonable budget that fits the common public. 3D animations have an incredible cost to benefit ratio as well.
- Early error detection
With the help of 3D architectural visualization, clients can spot any problems or discrepancies at an early stage of the project. Catching glitches at the early stage will save a lot of trouble and cost.
- Great marketing tool
Blueprint and sketch drawings will not serve their purposes as marketing visuals to promote the idea properly. Getting a professional rendering company that can imitate your idea accurately through 3D visualization will be an awesome marketing tool.
The Future of Architectural Rendering
The future of architectural visualization or Archviz is turning images into videos and virtual reality. Instead of seeing just an image, viewers will be able to look and walk through your future home/space which is not even built. AR and VR technology enables us to build such great experiences for people.